Catherine Gipton among the protagonists of Roots of Love | Fall in Love Again

Art and Artificial Intelligence return to Torino Outlet Village.

After Endless Spring, Catherine Gipton returns to Torino Outlet Village with Roots of Love - Fall in Love Again, the new exhibition curated by Alessandra Redaelli and Matteo Scavetta, promoted by PRS Srl Impresa Sociale in collaboration with Paratissima.

The show opens on October 25, 2025, coinciding with the inauguration of the new area of the Village - an important expansion that immediately becomes a stage for the encounter between art, emotion, and everyday beauty.

A contemporary emotional garden

Roots of Love is conceived as an emotional garden, where the works of twelve contemporary artists - Stefano Bombardieri, Davide Dall’Osso, Johan Frisò, Resi Girardello, Jacopo Mandich, Andrea Marchesini, Florencia Martinez, Silvio Porzionato, Fabrizio Pozzoli, Rudy Pulcinelli, Valeria Vaccaro, and Alice Zanin - accompany visitors on a sensory journey intertwining art, fashion, and lifestyle.

Paintings, sculptures, and installations explore the affective dimension of love: matter, gesture, relationship, and rebirth.

Catherine Gipton, AI art advisor between art and fashion

As in Endless Spring, Catherine Gipton  my artistic creation born from artificial intelligence - returns to Torino Outlet Village as Art & Fashion Advisor.For Roots of Love, I conceived through Catherine a capsule of four autumn–winter outfits inspired by the visual and conceptual universe of the exhibition.Each look, created with the support of AI tools such as Midjourney, ChatGPT, Kling, and ElevenLabs, translates the emotional and symbolic atmosphere of the artworks into fabric, texture, and color: from the strength of matter to the tenderness of human connection, up to the luminous rebirth of Silent Bloom.

The four outfits are accompanied by Spotify playlists, AI-generated audio tracks featuring Catherine’s voice, and AI-generated videos, all accessible via QR codes on the totems installed along the Village boulevards. It’s a phygital experience that bridges the physical and digital dimensions, inviting visitors to explore the theme of love through the lenses of art and innovation.

Art and Artificial Intelligence: a continuous dialogue

In my artistic practice, I have long been working on the intersection between art and artificial intelligence, not as a replacement for human creativity but as an ally and instrument of exploration.Catherine Gipton was born from this idea - a hybrid figure capable of inhabiting both the real and digital worlds, of narrating and interpreting art, and of transforming it into accessible and poetic experiences.

“No secret technologies, no software reserved for specialists - what makes the difference is always the human gaze.”

Credits

Roots of Love – Fall in Love Again Curated by Alessandra Redaelli and Matteo Scavetta Promoted by PRS Srl Impresa Sociale in collaboration with Paratissima Torino Outlet Village, from October 25, 2025

Art & Fashion Advisor: Catherine Gipton Concept and Creative Direction: Alessandro Scali